'A giant question mark': can WeWork's Adam Neumann reassure investors?

The space-sharing firm’s value has been cut from $47bn to as low as $15bn ahead of its IPO – a major dent as its co-founder tries to sell the vision of ‘we’ “We dedicate this to the power of We – greater than any one of us, but inside each of us,” proclaims the prospectus for office-sharing company WeWork’s forthcoming share sale. On Monday co-founder Adam Neumann will start trying to sell that vision to potential investors. The signs are not good. Continue reading...